The bedding market in France is worth €2.1 billion, representing nearly 15% of the furniture sector’s revenue. Despite a slight decline in foot traffic (-2.1% in 2024) and increased competition from pure players like Emma, retailers now have a great opportunity to refresh their approach.
In this article, let’s explore how digitalizing key operations can help bedding retailers regain momentum, bringing time savings, improved margins, and an enhanced customer experience.
Margin decline, fragmented customer journeys, manual processes — does this sound familiar?
Re-entering quotes by hand, e-commerce stock invisible in-store, delayed deliveries caught too late… These small pain points add up quickly. What if you could finally eliminate them?
Retailers who have digitalized their operations don't just talk about tools — they talk about results: preserved margins, smoother logistics, faster decisions. And most importantly, significantly higher customer satisfaction.
The difference? A single, shared data source and automated handling of critical tasks.
Expert Literie: a brand that made the leap
EXPERT LITERIE, a family-owned business for 25 years, manages 7 stores and 2 warehouses. Their goal: to unify everything — from online booking and quotes to stock and accounting.
With support from Idealis, they rolled out Odoo in two phases: starting with two pilot stores, then scaling across the entire network. The result: increased conversion rates, real-time stock synchronization, and tighter budget control.
KPIs that drive business
In a bedding store, there’s no shortage of numbers — but the real challenge is making them readable, reliable, and actionable. That’s where Smart Analytics comes in: a solution connected to Odoo that delivers ready-to-use dashboards.
You instantly visualize your net margin by store, product turnover rate, average delivery time, or quote-to-sale conversion rate. All in real time — no manual exports needed.
Take control of your operations with relevant reporting, using advanced BI tools (like Looker Studio or Power BI), fully integrated into your Odoo ERP.
AI turns your data into a growth engine
Imagine this: you forecast back-to-school or seasonal sales with precision, recommend the perfect mattress based on your customer's profile, continuously analyze reviews to improve service, and optimize delivery routes — automatically.
That’s the power of AI in retail — when built on reliable, structured data. Odoo + Smart Analytics form that foundation.
Why so many bedding retailers work with us
At Idealis, we understand your day-to-day challenges: shifting stock, field teams, and the complexities of custom products.
We've delivered over 200 ERP projects using a hybrid methodology (Agile + Prince2), with consultants specialized in retail and bedding. Smart Analytics allows us to deliver ready-to-use dashboards without impacting your ERP performance.
We’re more than just a tech integrator — we’re your strategic partner.
Running a bedding retail business? We can help.
Request a free audit — a 30-minute consultation to review your operations, benchmark your digital maturity against the market, and explore a personalized demo of our solution.
Bedding industry: regaining control through digitalization